The Cube30 process for law firms
Know whathappens next.
Five steps. A written plan. One contact. Start with the audit, give every page a job and keep the results connected to the firm’s records.
Book a FREE Strategy CallFive steps. One process.
Cube30 is the name of the process. Each step answers a practical question about what gets done and how your firm stays in control.
A 30-point audit
Look at the website’s structure, pages, technical base, local presence, content and reporting. Grade the checks and put the fixes in a useful order.
See every audit checkEvery page gets mapped
Log the pages you already have. Decide what to keep, improve, merge or create. Name the gaps before adding more content.
See how the page map worksPractice areas, then local
Build around the matters your firm handles. Connect the supporting answers and then the places you genuinely serve, so every page has a role.
See how the pages connectOne contact. You own it all.
One person who knows your firm and answers for the work. Your website, domain, Google profile and ad accounts remain in your name.
Meet ZaidTracked to signed cases
Keep source and cost beside inquiries, consultations and signed matters. Search platforms show visibility; your intake records establish what happened after someone contacted the firm.
See how reporting worksThe foundations under the work.
The steps explain the order. These foundations explain what the process builds.
Structure
Pages grouped and linked clearly, on a technical base that people and search engines can use.
The technical baseUseful pages
Practice pages, headings and answers that explain the matter and make the next step clear.
The page itselfTrust
Accurate firm information, real reviews, relevant mentions and links from outside the site.
Trust from outsideYou should see the work before you hire it.
Most firms buy marketing on trust and find out later what they paid for. We'd rather you read how we work first. Each page here explains one part of the process in plain words.
It also shows you what a real audit, a real page map and a real report look like, so you can hold any agency to that standard, including us.
And if you read it all and decide your own team should run it, that's a fair outcome. You'll be a sharper buyer of marketing help either way.
Can your own team use this process?
Use this page as the map, then read site structure and content inventory. Run the audit's 30 checks against your actual site and your market.
Write down three things. Which existing pages need repair. Which practice and local topics are missing. And whether your tracking can tell an inquiry from a signed case.
Then set the order of work from those findings, not from a template. In one market a missing practice page comes first. In another it's a broken Business Profile, a technical barrier, or tracking that can't see signed cases.
Choose the part you want to understand.
Each method page goes deeper on one part of the process. Start with the question on your mind, from what the audit checks to how the results are counted.
A few questions about the method.
Is Cube30 something different from the five steps?
No. Cube30 is the name of the five-step process. The foundations and method pages explain what the steps rest on. They aren't a second method.
Is Cube30 just for SEO?
No. The steps shape how we run your marketing across the whole path. The method pages go deepest on your website and search because that's where most of the structure lives, and reporting ties every channel back to signed cases.
Where should I start reading?
Start with the audit page if you want to see how we find problems, or the reporting page if you want to see how results are counted.
Start with your firm
Your audit. Yours to keep.
The call starts with your website and your questions. You get a free written website audit, whether you hire Rubiks or not.
Book a FREE Strategy Call